Sustainability is everywhere. Or let me rephrase that. The word sustainability is everywhere. Scrawled across corporate posters in Starbucks and etched into labels in nearly every aisle of the grocery store, this single word has taken on a life of its own thanks mostly to marketers and a handful of tried and true brands who were walking the walk before it was cool.
As a company, we get asked what we are doing to be sustainable as often as, “How many acres do you farm?” For us at Spinaca Farms, and for many other companies I suspect, sustainability has become